Here’s the tea on all things real estate, summed up from the candid chat, featuring real estate queens Frances Katzen and Courtney Poulos, moderated by Dana Cadena.
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Buyer Representation Reigns Supreme
• Katzen and Poulos emphasized that buyer representation isn’t just important; it’s like the cheese to mac and cheese. It adds the yummy value! Basically, they believe that it’s paramount to protect client’s interests during the roller coaster ride that’s often synonymous with buying a property.
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Understand Your Contracts or Swim with the Sharks
• Both panelists were of the view that understanding real estate contracts is not just another line in the job description. In fact, it’s as essential as oxygen is for humans. Poulos even snappily remarked, “If you’re out in the sea of real estate without understanding contracts, you might as well be swimming with the sharks.”
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Professionalism is the Shining Armor in Real Estate
• Channeling their inner divas, both real estate mavericks pressed upon the fact that professionalism isn’t just about suiting up and showing up. It’s more about building fair relationships, maintaining integrity during negotiations and proudly wearing the crown of ethical behavior.
A Hot Take on Real Estate Insights
After pouring over this gab fest, here’s my spicy summary – In the wild forest of real estate, it’s survival of not just the fittest, but the smartest. Buyer representation is the roaring lion, ruling the real estate jungle – Without it, your journey could make a pitstop at ‘Regretsville.’ Contracts? They’re your survival guide, a lighthouse guiding lost ships. If you’re not well-versed with them, you’ll end up being an easy prey for them metaphorical sharks. No treasures for guessing what the gleaming armor is – Professionalism! It’s the weapon of choice for battle-scarred veterans and greenhorns alike. Unsheathed, it can slay adversities and yield glorious victories. And that, my friend, is your crash course on conquering realty from Katzen, Poulos and our trusty ‘Prof.’ Cadena.
Original article: https://www.inman.com/2024/02/12/watch-the-importance-of-reading-your-contracts/
