News Spiel: AI Takes Real Estate Marketing by Storm
Here’s the lowdown on how AI is decking the halls of real estate marketing:
Slaying It with AI
– According to Kingpin Consultant Chris Pollinger, elite Realtors are harnessing AI to better understand their clients’ needs and desires. It’s like having a magic wish-granting genie minus the lamp and harem pants!
– Throughout the real estate industry, “AI Introverts” are rising. These data-loving agents are using tech to outperform their more extroverted counterparts. Who knew you could rule the property market without shaking hands or kissing babies?
A New Kid On The Block
– AI is revamping professional roles within the industry. Traditional sales skills are starting to seem as outdated as a 70’s shag rug. Today’s players need to be tech-savvy, digitally fluent, and able to interpret the sweet whispers of data.
– It also means rising stars might be coming from elsewhere in the business world. Think e-commerce hotshots and Silicon Valley whizzes jumping the tech ship for the sexy allure of real estate.
– Look out for a surge in real estate marketing companies. These nimble creatures are biting at the heels of traditional agencies, offering high-tech solutions to realtors.
Get Set for a Virtual Reality
– The pros are using virtual property viewings and 3D home modeling like a secret weapon. Suddenly, in-person viewings are as extinct as dinos. Walking through a home without leaving your couch? So fetch!
Hot Take
In the epic saga of real estate meets technology, it looks like we’ve reached a tech-fuelled crescendo. The humble realtor is morphing into an AI-powered super agent, capable of delivering customer experiences sweeter than grandma’s apple pie. As for all you extroverts out there – y’all better get comfy with tech, or prepare to be left in the digital dust. If current trends are anything to go by, the future of real estate is less a friendly handshake, more a slick swipe on a touchscreen – all from the comfort of your yoga pants.
So, watch out, real estate world! The AI Introverts are coming, navigating this brave new world with their swag of technology.
And hey, who knows? We might just end up with a virtual broker showing us holographic dream homes on Mars. Because in a world of relentlessly marching tech, stranger things have certainly happened. And they’re happening right now, in the real estate industry. Now, isn’t that funnier than a three-legged llama in a tutu?
Original article: https://www.inman.com/2024/02/26/extroverts-beware-ai-is-giving-real-estate-introverts-the-advantage/
