• Home
  • |
  • Blog
  • |
  • Realtors Give PropTech Pioneers a Hand: NAR’s REACH Program Supports Innovators in Real Estate Tech

December 7, 2023

Realtors Give PropTech Pioneers a Hand: NAR’s REACH Program Supports Innovators in Real Estate Tech

“Realtors Give PropTech Pioneers a Hand”

Key Points – For Your Intellectual Indulgence

  • The National Association of Realtors’ (NAR) has a for-profit arm. Yes, they don’t only sell properties, they sell dreams. Or, startups, at least. Second Century Ventures (SCV) is the name, and venture capitalism is their game!
  • SCV has a program known as REACH. Now, don’t let your mind wander to the toothbrush brand, because in reality, it stands for Real Estate Accelerator and Conqueror of Homes (okay, we might have made up the acronym, but it sounds cool, right?).
  • It’s a global program. Unfurl the carpets, because this train is stopping at stations all over the world! NAR ain’t playing small, folks.
  • Applications are open! The train is ready for boarding, or more accurately, innovators have until Jan. 31 to throw their futuristic hat in the ring — laser pointers and all.
  • What do they get? Because, of course, we want to know the goodies! Well, apart from access to the golden gate of NAR’s network, you get perks: mentorship, education opportunities, and endless cups of caffeinated beverages, because what’s a real estate deal without a coffee spill?

Hot Take

Now, this story spices up like a serving of hot salsa at a taco bar. It’s one part real estate, one part tech, and a dash of corporate venture capital. Fancy that! NAR is throwing open their treasure vault, and the gold diggers in this case are worthy PropTech startups. You’ve got to love when the real estate group decides to get down with the tech crew!

However, the real wit here is in NAR’s vision. They don’t simply anticipate the wave; they’re surfing on it with a margarita in hand! Embracing technology startups benefits the real estate industry in more ways than one. It improves industry efficiency, attracts investors, and disrupts the market in healthy ways. In essence, NAR is saying, “Future, here we come!”

So, for all you PropTech innovators out there, the chance to paint your masterpiece is here. Feel the thrill of the chill because…winter (and the application deadline) is coming! At least, you now know there’s someone out there ready and willing to lend a hand — and some venture capital. Property meets PropTech? We say it’s a match made in modern heaven! Pass the popcorn…it’s going to be an interesting ride!


Original article: https://www.inman.com/2023/12/06/nar-opens-application-window-for-reach-tech-accelerator/

Related Posts

Real Estate Gets Real: Warren Buffett’s Company Accused of Abusing Trust, Nurturing Price-Fixing Conspiracy

Real Estate Gets Real: Warren Buffett’s Company Accused of Abusing Trust, Nurturing Price-Fixing Conspiracy

Real Estate Power Play: Kathy Kaye and Lorraine Baker Join The Corcoran Group

Real Estate Power Play: Kathy Kaye and Lorraine Baker Join The Corcoran Group

Suburban Multifamily Housing: The New Real Estate Rockstar

Suburban Multifamily Housing: The New Real Estate Rockstar

Eclipse Mania Boosts Short-Term Rentals: Real Estate Market Experiences Astronomical Shift

Eclipse Mania Boosts Short-Term Rentals: Real Estate Market Experiences Astronomical Shift

Martin Towers


Martin is an ex Real Estate Agent turned digital marketer and entrepreneur now specialising in helping Realtors all around the world

Your Signature

Leave a Reply


Your email address will not be published. Required fields are marked

{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}