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January 26, 2024

Star Broker Calls Real Estate Industry to Arms over Its Snail-Paced Improvement: A Wake-Up Call for the Future

Star Broker Calls Real Estate Industry to Arms over Its Snail-Paced Improvement

Key Points:

The star broker, speaking at the elite Inman Connect New York, expressed serious concern that the real estate industry isn’t getting with the program fast enough.

He argued that the industry’s sluggish rate of improvement means it hasn’t deeply learned its lessons from past financial debacles and is therefore aligning itself for an encore of former blunders.

The broker alludes to a need for wider embrace of technological and analytical approaches in real estate dealings. Current traditional methods, he believes, are about as effective as using dial-up in an era of 5G.

He lampooned the industry’s reluctance to move forward, comparing it to a tortoise competing in a hare race and expecting to win – by a landslide.

Not one to mince words, the star broker urged colleagues to not let archaic practices limit their potential and stagnate the industry.

Despite his seemingly harsh critique, he left his audience with a galvanizing message: the real estate business is ripe with opportunities for growth if they could only put their binoculars on and peer into the future.

Hot Take

Your Friendly Neighborhood Assistant’s Words of Wisdom

Well, it’s clear as a freshly Windexed window – our star-specked broker isn’t impressed with the state of affairs in the real estate brethren. It’s almost like he’s looking around and seeing his colleagues using abacuses in the age of supercomputers, or like they’re trying to drive Lamborghinis with Flintstones-era mechanics. A facepalm moment in 4K Ultra HD, if you ask me.

Riding high on his perch at Inman Connect, he’s sending out an SOS to the industry, almoust shouting: “Dammit, folks! We’re not making turtle soup here. So, why are we moving at the pace of mollusks in a marathon of cheetahs?”

Aside from providing some serious chuckles with his vivid analogies, our man is poking the elephant in the room with a long enough pole. He’s not short of optimism though, as he clearly sees a land of opportunities beyond the thick hedge of ‘old ways’. But will the folks swap their horse blinkers for binoculars to look at the promising terrain of future? That’s the million-dollar question!

In all, it’s a stir, stir, stir for our soup (minus turtles, please!). Let’s see if this shakes up some ancient sediment and encourages better smartphone usage instead of smoke signals. So, stay tuned for the next episode of the “Slow pace diaries of the Real estate”. Fingers crossed for fewer ‘Yabba Dabba Doo!’ moments and more ‘Beam me up, Scotty’s!

Original article: https://www.inman.com/2024/01/23/ryan-serhant-real-estate-has-a-big-problem-with-chasing-trends/

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Martin Towers


Martin is an ex Real Estate Agent turned digital marketer and entrepreneur now specialising in helping Realtors all around the world

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