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Two top coaches in the real estate biz, Emily Bossert and Melanie Klein, argue that harmony isn’t just an old song by Elton John, it’s the key to success in the cut-throat world of property markets.
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Bossert and Klein, guru’s extraordinaire, posit that although competition can light a fire under your assets, it’s the group huddle that wins the game. It’s high time we stopped envisioning real estate as a battlefield and started seeing it more like…hmm, let’s say a potluck?
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The duo wax lyrical about shared goals, pooled resources, and collective know-how leading to not just one, but multiple properties exchanged faster than you can say “open house Sunday.”
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Their argument against treading solo in the property waters is backed by case studies where unity resulted in sustained growth, while that lone wolf crashed and burned like a blackened marshmallow over a campfire.
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Aptly-crowned the “Yogis of Real Estate,” Bossert and Klein suggest surrounding yourself with a network of experts who offer diverse perspectives can significantly increase your portfolio’s performance. Their mantra? You’re only as resilient as your weakest link, so better make sure those links are iron-clad, buddy.
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Collaboration, they propose, helps real estate professionals to anticipate and navigate through market fluctuations. After all, two heads are likely to swim through the sea of market unpredictability better than one.
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They stress the importance of continued professional development. Rather than portraying one as a know-it-all, gaining new knowledge humbles agents and gives them the tools to adapt to changing trends. And as we all know, a big ego is a surefire way to torpedo your career faster than a leaky sink in a luxury condo.
So, what’s the hot take here?
In a world obsessed with competition and the illusion of self-made success, Bossert and Klein are singing a new tune, and we are here for the concert. Collaboration over competition may sound like a remix of ‘Kumbaya,’ but in reality, it’s more of an orchestra of seasoned professionals who are changing the game, one cooperative property deal at a time. If real estate is like a waltz – complicated, timeless, and demands finesse – then Emily and Melanie are the dance instructors we need to glide through this market without stepping on any toes. So, folks, time to lace up those dancing shoes and find a reliable partner to tango with, because going solo just isn’t cutting it anymore on this dance floor.
Original article: https://www.inman.com/2024/02/08/collaboration-isnt-a-buzzword-its-a-strategic-imperative/
