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February 22, 2024

When Lawsuits Knock, Real Estate Dances: A Dramatic Tango of Changes

– More than a quarter of real estate agents have reported significant changes in their brokerage’s stance on buyer agency agreements, according to Inman Intel Index results.
– Legal bouts over commission-related issues are making waves in the industry.
– The fallout from these courtroom battles is causing a shift in the real estate market, as agents, brokers, and buyers reconsider traditional models.
– Increased transparency and putting consumers first have become priorities, leading to a healthy reassessment of commission structures.
– Agencies are now seeking to revamp their policies, showcasing a sense of urgency in adapting to this new landscape.

When Lawsuits Knock, Real Estate Dances

A Dramatic Tango of Changes

If Broadway ever needed a fresh drama, it could surely find inspiration in today’s real estate market. In the wake of commission-related lawsuits, the industry is performing a tactical tango that would put “Dancing with the Stars” to shame. More than a simple 2-step, this has been a full-on choreographed ballroom blitz, prompting more than 25% of agents to report significant changes in their brokerage’s policy on buyer agency agreements, according to those sneaky statisticians at Inman Intel Index.

The Fallout: A Powerful Pirouette

But it’s not all glitz and glamour. The fallout from these courtroom dances is creating a ripple effect of change throughout the market, an interpretive dance of necessity born out of tumultuous times. It’s not so much the ‘Macarena’ of the ’90s – instead it’s more of a complex foxtrot, making every agent, broker, and buyer question the status quo.

Putting on The Ritz: Transparency Takes Center Stage

The need for smoother, more transparent steps has quickly taken center stage, crushing the notion of complicated, behind-the-scenes footwork. It’s set the scene for a much-needed evolution, where “Dance Like No One’s Watching” has been substituted with “Do Business Like Everybody’s Watching”.

Reconsidering The Choreography: The Changing Commission Structure

It seems evident that the traditional cha-cha of commission structures may need a considerable remix. When the courtroom spotlight hits, it’s clear that some of the dances of yesteryears may not be as graceful in today’s marketplace. The dancefloor is now open for agencies to experiment with new steps, breaking away and creating their own routines – all in the name of better serving their audience.

As we put on our sequined jackets and tighten our dancing shoes, it’s evident that the real estate industry is coming fully alive – with its jazz hands firmly in the air. There’s no better time to grab a front-row seat to this spectacle, as we witness an industry reinventing itself, one hip shake at a time. So pull up a chair, grab some popcorn, and keep your eyes glued to the dance floor. Ladies and gentlemen, the show is only just beginning!

Original article: https://www.inman.com/2024/02/21/tomorrows-problem-not-for-these-sitzer-spooked-brokerages-triple-i/

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Martin Towers


Martin is an ex Real Estate Agent turned digital marketer and entrepreneur now specialising in helping Realtors all around the world

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