MLS Rules Flat Out Drop the Ball, Real Estate Portals Pick up the Fumble
Key Points: Shiny, Kinda Grumpy, Silver Linings
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MLS Mess: A Proptech Disaster
There’s been some tough love for Multiple Listing Service (MLS) lately. PropTech leaders say its confusing rules and cumbersome procedures are handing real estate portals the winning game on a silver platter. Home field advantage? More like home field disaster!
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Real Estate Portals: Gobbling up the Power
While MLS rules run around like lost tourists, real estate portals are having a blast. Because of the MLS mess, these portals are gaining even more power in real estate business. That’s right, folks, the rule of real estate portals is upon us!
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Taking Back the Power: A Twist in the Tale
But wait, hold the front door – there’s hope! Eileen Romito, Derek Hooper and Catharine MacIntosh believe that properties can take back the power from portals by making MLSs less chaotically cool (read: a total pain in the backside) and more user-friendly. What a novel idea… not!
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PropTech Leaders: The Change Agents
Last but certainly not least, these proptech all-stars are poised to lead the charge against monotonous MLS rules, and shift the power back to the property creators. Someone get this gang a cape, stat!
Hot Take: A Game of Thrones, but with More Houses
Call me a cliché, but life really does feel like a reality TV show sometimes. Especially if it’s one of those shows where people are battling over power and pushing each other off cliffs into foamy seas of chaos. But enough about Saturday nights, let’s talk real estate.
Just when we thought MLS had everything under control, we’re rocked back on our heels: confusing rules, dodgy practices, and an interface more complicated than trying to assemble IKEA furniture with non-matching parts. This mess leaves a gaping hole for real estate portals to swoop in and gobble up all the power like it’s Christmas dinner.
But never fear, our PropTech heroes are here (cue dramatic music). Eileen Romito, Derek Hooper and Catharine MacIntosh are slinging their best tech-savvy project against the MLS monster and trying to take back some power for the humble home.
Sounds like a long shot, right? Maybe. But hey, every underdog story has to start somewhere. And if Harry Potter taught us anything, it’s that power clutched too tightly can be pried loose by even the least expected. (Okay, maybe Hogwarts didn’t exactly teach real estate, but you get the spirit.) So, here’s to the quirkiest plot twist we didn’t know we needed: the rise of the tech-savvy rebels and the (hopefully) demise of the monotonous MLS rules! Popcorn, anyone?
Original article: https://www.inman.com/2024/01/25/want-to-halt-the-portal-war-standardize-mlss/
