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January 26, 2024

Shaun Osher’s Secret Sauce: Unlocking Success in Real Estate with Stocktaking, Mindset Makeover, Reality Acceptance, and New Strategies

– Shaun Osher, founder of New York’s brokerage firm CORE, shared his secret sauce to annual success at Inman Connect New York.
– The secret lies in four fundamental things he does at the start of every year: taking stock of the past, reframing the mindset, accepting the reality, and drafting new strategies.
– Osher emphasizes the importance of taking stock and not just of business achievements but of personal progress as well.
– He pushes the agenda of resetting mindsets, which involves forgetting successes and failures of the past.
– Encourages acceptance of reality and the willingness to evolve as the real estate market changes.
– Osher also advises drafting a new work strategy every year that aligns with the current market trends and personal skills.

Shaun Osher Unleashes His Secret Sauce At The Inman Conference

Osher’s Recipe: A Mixture of Past Acclaim, Future Optimism, Present Reality, and Extra Hot Smokin’ Strategies

Adding A Dash of Self Reflection, A Hefty Serving of Mindset Makeover, Accepting The Soup of Reality, and Tailoring The Recipe As per the Taste of Each Year

To land a punchline on my hot take, if Osher’s formula were a cooking recipe, the food industry would be shaking. The essence here is to keep a keen eye on your rear mirror, but hey, don’t forget to look ahead. It’s like driving — you ought to know where you’ve been and where you’re headed, while not missing the bumps right in front of you.

Taking stock of the past—sounds like an intense session with a therapist. It’s all about examining not just your financial statements or sales graphs but also the inner recesses of your heart and mind — all for the capitalist cause, of course.

Then comes the purging of past laurels or failures, the ‘mindset makeover’, if you will. Essentially, forgetting where you have been and looking forward to where you will go (with a clear mind this time round). It’s like cleaning your room before a big party. Except you’re the party.

Accepting reality — now that’s more bitter than your morning coffee. Yet, just like your caffeine-kick, it arms you for the fight ahead in the ferocious jungle that is the real estate market.

Lastly, we have the new code of conduct or the ‘strategy’. Osher doesn’t believe in sticking to an old recipe. He likes to keep things spicy by mixing in some new flavors in line with the latest real market trends.

So, folks, Shaun Osher is almost like a cook — whipping up the perfect recipe for major dough in the real estate kitchen! Newsflash folks: Don’t just watch MasterChef, BE the MasterChef in your field!

Original article: https://www.inman.com/2024/01/25/how-core-ceo-shaun-osher-starts-every-year-to-ensure-success/

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Martin Towers


Martin is an ex Real Estate Agent turned digital marketer and entrepreneur now specialising in helping Realtors all around the world

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